Leaping Lindner wrote:westozfalcon wrote:The problem is the ad supports a stereotype that exists about black people.
If KFC didn’t know this when they released the ad they must have been extremely naive.
I would have thought this was common knowledge. But then again advertising people sometimes aren't the sharpest tools in the shed.
Previous to this, my only encounter with this stereo-type was on Happy Days.
Fonzie introduces Ralph, Popsie and Richie to a black friend of his. The kids are left alone together with this black friend for a few minutes, during which they make a number of cultural fauxs-pas, one of which includes talking about eating fried chicken. When the Fonz comes back and hears about this, he tells them that they aren't cool or something.
I am left scratching my head wondering why fried chicken should enjoy such a status. They made it out to be some sort of social taboo.
I concluded that fried chicken must be to black people what curry is to Indians, a meat pie is to Australians etc. Perhaps if the gang on Happy Days were introduced to an Indian they could do a little better than just talk about curry. Surely this is what the Fonz was talking about.
Or so I foolishly believed.
Now I understand better.
What I still don't understand is exactly WHY it is so wrong.
So what? They eat chicken. So do I. I love the stuff.
Usually taboo is rooted in some abusive past. I read a post by "Almanac" on this forum that you shouldn't call an African American "boy" because that was what the white slavers used to call them. This I can understand.
Perhaps some similar history is related to the fried chicken situation? I won't speculate because it would read like I am taking the piss.
Whatever the situation is. I don't believe that Australians had it in their minds that those Carribbeans were eating the chicken on the ad to enforce a stereotype.
And I think Australia has enough of its own problems without importing social sensitivities and cultural phobias from other countries. Let alone having those sensitivities and phobias forced on us by said countries.
I'm gonna sit back, crack the top off a Pale Ale, and watch the Double Blues prevail
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