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Things I learn from press releases
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Re: Things I learn from press releases
by Dogwatcher » Fri Nov 08, 2013 10:37 am
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Re: Things I learn from press releases
by Dogwatcher » Wed Nov 13, 2013 10:03 am
Volunteers needed to help visitors during Ashes
South Australians with a passion for tourism and a keen interest in promoting the city are being
encouraged to volunteer to help visitors around Adelaide’s Riverbank Precinct as the city
prepares to host the Ashes.
Minister for Volunteers Tony Piccolo said the Department of Planning, Transport and
Infrastructure was looking for volunteers who would be available between November 25 and
December 9 to help visitors heading to Adelaide Oval for the cricket.
“The Ashes is one of the premier events in the cricket calendar and will no doubt attract
considerable attention from visitors from interstate and overseas,” Mr Piccolo said.
“It’s the perfect time to demonstrate to visitors what a welcoming city Adelaide is, and also help
promote some of our other key attractions to encourage people to stay longer and visit more
parts of the State.”
Mr Piccolo said volunteers would be responsible for helping visitors by passing out promotional
material and information, engaging passersby and event goers, and helping pedestrians
navigate the footbridge and surrounding area.
“This is a great opportunity to promote our state, help visitors learn more about what’s going on
around South Australia and help them access public transport or other services they’ll need
during their stay,” he said.
“We need volunteers aged 16 and over who have good communication skills and can work in
shifts of between four to seven hours.
“I’d encourage anyone with a strong interest in tourism or events to get involved.”
People can learn more by heading to http://dpti.sa.gov.au/vibrant/article?item=278#
South Australians with a passion for tourism and a keen interest in promoting the city are being
encouraged to volunteer to help visitors around Adelaide’s Riverbank Precinct as the city
prepares to host the Ashes.
Minister for Volunteers Tony Piccolo said the Department of Planning, Transport and
Infrastructure was looking for volunteers who would be available between November 25 and
December 9 to help visitors heading to Adelaide Oval for the cricket.
“The Ashes is one of the premier events in the cricket calendar and will no doubt attract
considerable attention from visitors from interstate and overseas,” Mr Piccolo said.
“It’s the perfect time to demonstrate to visitors what a welcoming city Adelaide is, and also help
promote some of our other key attractions to encourage people to stay longer and visit more
parts of the State.”
Mr Piccolo said volunteers would be responsible for helping visitors by passing out promotional
material and information, engaging passersby and event goers, and helping pedestrians
navigate the footbridge and surrounding area.
“This is a great opportunity to promote our state, help visitors learn more about what’s going on
around South Australia and help them access public transport or other services they’ll need
during their stay,” he said.
“We need volunteers aged 16 and over who have good communication skills and can work in
shifts of between four to seven hours.
“I’d encourage anyone with a strong interest in tourism or events to get involved.”
People can learn more by heading to http://dpti.sa.gov.au/vibrant/article?item=278#
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Re: Things I learn from press releases
by Dogwatcher » Wed Nov 20, 2013 1:04 pm
The Homer Simpson effect
Going strong for a quarter of a century, The Simpsons is not just a TV show: it’s a pop culture phenomenon, spawning endless merchandise, a movie, and even a series of commonly used slang expressions. Central to the show’s enduring appeal is loveable oaf and patriarch of the Simpson family, Homer Simpson — whose taste for fatty food and beer appears to be shared by his most passionate viewers, according to the latest findings from Roy Morgan Research…
“Mmmm…doughnuts”
Homer Simpson’s love of doughnuts was immortalised in an episode where he declared he’d sell his soul to the devil for a doughnut, only to end up with a doughnut for a head. Interestingly, viewers who ‘really love to watch The Simpsons’ share his enthusiasm for this sugary treat: they’re 35% more likely than the average Australian to eat muffins/doughnuts in any given seven days.
Doughnuts aren’t Homer’s only culinary indulgence. Burgers, hot dogs and pizza also feature heavily in his diet, as they do in the diet of viewers who really love to watch The Simpsons.
Viewers who ‘really love to watch’ The Simpsons: how they compare to the average Aussie Simpsons-viewers
This chart shows the index of the target profile group compared to the population average, with 100 being the average. Source:Roy Morgan Single Source Australians 14+ October 2012- Sep2013, n= 49,846. Base: Australians 14+; Alcohol related questions based on Australians 18+ (n= 47,071)
Not only are these Simpsons super-fans 36% more likely than the average Australian to like eating pizza, they’re 41% more likely to enjoy hamburgers and 79% likelier to enjoy hot dogs. It almost goes without saying that they’re 36% less likely to agree that ‘A low-fat diet is a way of life for me’!
Just as Homer Simpson is a regular visitor to Fast-Food Boulevard, Springfield’s quick-service restaurant strip, viewers who ‘really love to watch The Simpsons’ are 96% more likely than the average Aussie to pay 10 or more visits to a quick service/fast food restaurant in any given four-week period. Their favourites are McDonald’s and KFC.
“Good ol’ trustworthy for beer. My love for you will never die”
Homer is preaching to the choir with the quote above. Adult viewers who really love to watch The Simpsons also really love the amber nectar. They’re 53% more likely than the average adult drinker to ‘prefer beer to wine’ and 49% more likely to believe that ‘beer is often a good way to start the night’.
In any given four-week period, these same viewers are 30% more likely to have drunk full strength beer and 3% less likely to have drunk the low-alcohol variety. But they won’t settle for any old brand: they like a high-quality brew, and are 35% more likely than the average Aussie drinker to have drunk premium/imported beer in the last four weeks.
“Gym? What’s a gym?”
Lazy to the core, with his only exercise being operating the remote control, Homer Simpson is the original Couch Potato. This is where his audience differs: viewers who really love watching The Simpsons are 41% more likely than the average Australian to ‘love doing as many sports as possible’, and in the last three months are much likelier to have done some formal exercise (gym, cycling etc) or played some kind of sport.
Furthermore, the time they spend watching TV per week is just four minutes above the national average (18 hours, 47 minutes vs 18 hours, 39 min) rather than excessive.
George Pesutto, General Manager Media & Communications, Roy Morgan Research, says:
“For all his faults, Homer Simpson is a much-loved character who’s especially popular with young Australians. The 14-34 age bracket is most likely to ‘really love to watch’ The Simpsons, with men’s affection for the program lasting until they hit 50 (women seem to lose interest before they’re 35).
“Although these passionate Simpsons viewers don’t share Homer’s TV addiction or his distaste for physical exertion, their zeal for junk food and, once they reach drinking age, beer is certainly comparable to the character’s.
“While it’s unlikely they’re consciously emulating him (younger Australians are more likely than older generations to enjoy junk food and some kinds of beer anyway), they do represent a potentially lucrative audience for marketers of these products who are considering whether to advertise during The Simpsons' time-slot.”
Going strong for a quarter of a century, The Simpsons is not just a TV show: it’s a pop culture phenomenon, spawning endless merchandise, a movie, and even a series of commonly used slang expressions. Central to the show’s enduring appeal is loveable oaf and patriarch of the Simpson family, Homer Simpson — whose taste for fatty food and beer appears to be shared by his most passionate viewers, according to the latest findings from Roy Morgan Research…
“Mmmm…doughnuts”
Homer Simpson’s love of doughnuts was immortalised in an episode where he declared he’d sell his soul to the devil for a doughnut, only to end up with a doughnut for a head. Interestingly, viewers who ‘really love to watch The Simpsons’ share his enthusiasm for this sugary treat: they’re 35% more likely than the average Australian to eat muffins/doughnuts in any given seven days.
Doughnuts aren’t Homer’s only culinary indulgence. Burgers, hot dogs and pizza also feature heavily in his diet, as they do in the diet of viewers who really love to watch The Simpsons.
Viewers who ‘really love to watch’ The Simpsons: how they compare to the average Aussie Simpsons-viewers
This chart shows the index of the target profile group compared to the population average, with 100 being the average. Source:Roy Morgan Single Source Australians 14+ October 2012- Sep2013, n= 49,846. Base: Australians 14+; Alcohol related questions based on Australians 18+ (n= 47,071)
Not only are these Simpsons super-fans 36% more likely than the average Australian to like eating pizza, they’re 41% more likely to enjoy hamburgers and 79% likelier to enjoy hot dogs. It almost goes without saying that they’re 36% less likely to agree that ‘A low-fat diet is a way of life for me’!
Just as Homer Simpson is a regular visitor to Fast-Food Boulevard, Springfield’s quick-service restaurant strip, viewers who ‘really love to watch The Simpsons’ are 96% more likely than the average Aussie to pay 10 or more visits to a quick service/fast food restaurant in any given four-week period. Their favourites are McDonald’s and KFC.
“Good ol’ trustworthy for beer. My love for you will never die”
Homer is preaching to the choir with the quote above. Adult viewers who really love to watch The Simpsons also really love the amber nectar. They’re 53% more likely than the average adult drinker to ‘prefer beer to wine’ and 49% more likely to believe that ‘beer is often a good way to start the night’.
In any given four-week period, these same viewers are 30% more likely to have drunk full strength beer and 3% less likely to have drunk the low-alcohol variety. But they won’t settle for any old brand: they like a high-quality brew, and are 35% more likely than the average Aussie drinker to have drunk premium/imported beer in the last four weeks.
“Gym? What’s a gym?”
Lazy to the core, with his only exercise being operating the remote control, Homer Simpson is the original Couch Potato. This is where his audience differs: viewers who really love watching The Simpsons are 41% more likely than the average Australian to ‘love doing as many sports as possible’, and in the last three months are much likelier to have done some formal exercise (gym, cycling etc) or played some kind of sport.
Furthermore, the time they spend watching TV per week is just four minutes above the national average (18 hours, 47 minutes vs 18 hours, 39 min) rather than excessive.
George Pesutto, General Manager Media & Communications, Roy Morgan Research, says:
“For all his faults, Homer Simpson is a much-loved character who’s especially popular with young Australians. The 14-34 age bracket is most likely to ‘really love to watch’ The Simpsons, with men’s affection for the program lasting until they hit 50 (women seem to lose interest before they’re 35).
“Although these passionate Simpsons viewers don’t share Homer’s TV addiction or his distaste for physical exertion, their zeal for junk food and, once they reach drinking age, beer is certainly comparable to the character’s.
“While it’s unlikely they’re consciously emulating him (younger Australians are more likely than older generations to enjoy junk food and some kinds of beer anyway), they do represent a potentially lucrative audience for marketers of these products who are considering whether to advertise during The Simpsons' time-slot.”
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Re: Things I learn from press releases
by Dogwatcher » Wed Dec 04, 2013 9:39 am
When the Geelong Football Club won the Victorian Football Association premiership in 1884, it was the club’s sixth win in a competition that had started eight years earlier. It was a team of tough and talented players for whom a trip to Melbourne was more than simply a day’s outing. It was a clash of cultures – often a physical clash - something that hasn’t changed for the fiercely independent club in well over a century.
(Two years later, while heading to Melbourne to play South Melbourne in the Grand Final, it was reported that saboteurs attempted to destroy one of the trains carrying Geelong supporters).
This was the golden era for Geelong. They blitzed the competition which consisted of eight teams, seven of whom remain in the expanded national competition. In Geelong’s 154 year history, it has won a total of 16 premierships or 10 since 1884.
While premierships have become rare for the club known colloquially as The Cats, rarer still are premiership medals from these very early years. Such a medal from 1884 has surfaced; a remarkable and valuable reminder of a team of champions who set the tone for Australia’s home-grown sporting code.
The medal is cast in solid gold and engraved on the front with the words ‘G.F.C./Premiers/1884’. On the reverse is the name ‘T.Cahill’, which may refer to the player who later entered State politics.
“Medals like these rarely come up for auction,” says Charles Leski. “We’re not aware of many being in private hands and those who own them are generally very possessive. It’s unlikely that there are many out there that haven’t already surfaced.”
Lot 895 has a pre-sale estimate of $8,000 - $10,000. (NB: Image available at http://www.mossgreen.com.au/images/lot/1930/19308_2.jpg
The lot will be offered for sale by Mossgreen in Melbourne on Thursday, December 5th at 2.30pm.
Single-owner auction specialist, Mossgreen, and Leski Auctions, one of Australia’s largest auctioneers of coins, stamps and sporting memorabilia merged in July 2013, creating an entity with $20 million annual turnover.
Mossgreen, as the new entity is known, is a market leader in the sale of Australian & international art, Indigenous art, Chinese & Asian arts, decorative arts, early photography, books, medals, coins, stamps, maps, travel memorabilia, advertising posters and sporting memorabilia.
Mossgreen holds the record for any artwork by a living artist sold in Australia with John Olsen’s Love in the Kitchen, 1969, selling for $1.09 million in 2006.
Mossgreen also set a new auction record for any Asian artwork in Australia when it sold a 15th century Chinese gilt bronze figure for $1.22 million in 2012.
Leski Auctions, established in 1973, previously sold many significant collections, including those of Shirley Strickland, Ron Clarke, Sir Reginald Ansett and former RSL President, Bruce Ruxton. It has sold more ‘baggy green’ caps than any other auction house in the world. Leski Auctions sold the Phar Lap horse tonic recipe book and achieved a world record price for a Bradman bat.
(Two years later, while heading to Melbourne to play South Melbourne in the Grand Final, it was reported that saboteurs attempted to destroy one of the trains carrying Geelong supporters).
This was the golden era for Geelong. They blitzed the competition which consisted of eight teams, seven of whom remain in the expanded national competition. In Geelong’s 154 year history, it has won a total of 16 premierships or 10 since 1884.
While premierships have become rare for the club known colloquially as The Cats, rarer still are premiership medals from these very early years. Such a medal from 1884 has surfaced; a remarkable and valuable reminder of a team of champions who set the tone for Australia’s home-grown sporting code.
The medal is cast in solid gold and engraved on the front with the words ‘G.F.C./Premiers/1884’. On the reverse is the name ‘T.Cahill’, which may refer to the player who later entered State politics.
“Medals like these rarely come up for auction,” says Charles Leski. “We’re not aware of many being in private hands and those who own them are generally very possessive. It’s unlikely that there are many out there that haven’t already surfaced.”
Lot 895 has a pre-sale estimate of $8,000 - $10,000. (NB: Image available at http://www.mossgreen.com.au/images/lot/1930/19308_2.jpg
The lot will be offered for sale by Mossgreen in Melbourne on Thursday, December 5th at 2.30pm.
Single-owner auction specialist, Mossgreen, and Leski Auctions, one of Australia’s largest auctioneers of coins, stamps and sporting memorabilia merged in July 2013, creating an entity with $20 million annual turnover.
Mossgreen, as the new entity is known, is a market leader in the sale of Australian & international art, Indigenous art, Chinese & Asian arts, decorative arts, early photography, books, medals, coins, stamps, maps, travel memorabilia, advertising posters and sporting memorabilia.
Mossgreen holds the record for any artwork by a living artist sold in Australia with John Olsen’s Love in the Kitchen, 1969, selling for $1.09 million in 2006.
Mossgreen also set a new auction record for any Asian artwork in Australia when it sold a 15th century Chinese gilt bronze figure for $1.22 million in 2012.
Leski Auctions, established in 1973, previously sold many significant collections, including those of Shirley Strickland, Ron Clarke, Sir Reginald Ansett and former RSL President, Bruce Ruxton. It has sold more ‘baggy green’ caps than any other auction house in the world. Leski Auctions sold the Phar Lap horse tonic recipe book and achieved a world record price for a Bradman bat.
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Re: Things I learn from press releases
by Dogwatcher » Wed Dec 11, 2013 11:43 am
Penrith Panthers comes top of the Brand Finance Most Valuable Aussie Sports Brand 2013
This year’s edition of the Top 20 Most Valuable Australian Sports Brands has seen Penrith Panthers take the number one spot, its brand being valued at $46.2 million.
However, a brand rating of AA- makes it one of the weakest brands. The Panthers Group businesses have closely associated the brand successfully with the elite team to create a strong business, which has resulted in the high valuation.
There are 6 NRL teams in the Top 20 Most Valuable Australian Sports Brands.
The Sydney Roosters have the highest brand rating of AAA-.
Tim Sheens’ Kangaroos displayed a master class on Saturdays Rugby League World Cup Final.
With Jonathan Thurston winning man of the match and team mate Billy Slater the Golden Boot.
Their respective clubs North Queensland Toyota Cowboys and Melbourne Storm will be keen to leverage their success to attract further members and support from fans.
The AFL is striving ahead in terms of total Brand Value accounting for 14 teams with a total brand value of $334 million. This is more than double the value of NRL teams in the Top 20 whose combined brand value totals $151 million.
The key finding from the brand equity research conducted by Landor is that the AFL teams have greater brand equity except for the NRL’s Brisbane Bronco’s which has the greatest brand equity of any team.
The study also showed that 27% of respondents interact with AFL more than once a week compared to only 21% for NRL.
Key Findings
The Kangaroos dominance in Saturday’s World Cup Final, showcased the talent that the NRL has been capable of producing thanks to the strong brands in the League. The combined brand value of NRL Clubs in the Top 20 exceeds $150 million in 2013.
The Penrith Panthers top Brand Finance League Table with a brand valuation of $46.2 million, as the Panther’s Group successfully leverage the Panther’s association across a wide variety of operations.
The Collingwood Magpies possess the most valuable AFL brand (2nd overall) with a brand value of $39.1 million after a financially successful year. The Magpies also received a AAA brand rating, the highest rating in the table thanks to a loyal fan base and strong performances on the field.
The Sydney office of Landor Associates commissioned an online study to determine the Brand Strength of sports teams as part of the Top 20 study, with the Brisbane Broncos topping the ranking across all codes. The Australian public ranked each team across four pillars of Knowledge, Relevance, Differentiation and Esteem.
The Essendon Bombers brand rating has suffered this year dropping from potentially a AAA- to a AA+ since the investigation by ASADA. The fall caused overall brand value to drop around 5% to $24.0million. The impact could have been
more severe but sponsors and fans have remained loyal. Moving into a new state of the art training facility could see Essendon bounce back for the 2014 season.
Although other teams from Rugby Union, A-League and Big Bash were included in the research, only AFL and NRL teams were valuable enough to be featured in the Top 20 Most Valuable Australian Sports Brands.
Commenting on the results Richard Haigh, Brand Finance Australia, Director “Branding is important to sports teams because it validates their ability to generate value both on and off the field. This is particularly true amongst Aussie Rules brands which excite incredible brand loyalty but even they were pipped by the Penrith Panthers.
Commenting on the results Dominic Walsh, Landor Australia, Managing Director “There’s no doubt that the AFL goes deeper in the Australian Psyche than NRL – this goes back to its unique Australian Heritage.”
This year’s edition of the Top 20 Most Valuable Australian Sports Brands has seen Penrith Panthers take the number one spot, its brand being valued at $46.2 million.
However, a brand rating of AA- makes it one of the weakest brands. The Panthers Group businesses have closely associated the brand successfully with the elite team to create a strong business, which has resulted in the high valuation.
There are 6 NRL teams in the Top 20 Most Valuable Australian Sports Brands.
The Sydney Roosters have the highest brand rating of AAA-.
Tim Sheens’ Kangaroos displayed a master class on Saturdays Rugby League World Cup Final.
With Jonathan Thurston winning man of the match and team mate Billy Slater the Golden Boot.
Their respective clubs North Queensland Toyota Cowboys and Melbourne Storm will be keen to leverage their success to attract further members and support from fans.
The AFL is striving ahead in terms of total Brand Value accounting for 14 teams with a total brand value of $334 million. This is more than double the value of NRL teams in the Top 20 whose combined brand value totals $151 million.
The key finding from the brand equity research conducted by Landor is that the AFL teams have greater brand equity except for the NRL’s Brisbane Bronco’s which has the greatest brand equity of any team.
The study also showed that 27% of respondents interact with AFL more than once a week compared to only 21% for NRL.
Key Findings
The Kangaroos dominance in Saturday’s World Cup Final, showcased the talent that the NRL has been capable of producing thanks to the strong brands in the League. The combined brand value of NRL Clubs in the Top 20 exceeds $150 million in 2013.
The Penrith Panthers top Brand Finance League Table with a brand valuation of $46.2 million, as the Panther’s Group successfully leverage the Panther’s association across a wide variety of operations.
The Collingwood Magpies possess the most valuable AFL brand (2nd overall) with a brand value of $39.1 million after a financially successful year. The Magpies also received a AAA brand rating, the highest rating in the table thanks to a loyal fan base and strong performances on the field.
The Sydney office of Landor Associates commissioned an online study to determine the Brand Strength of sports teams as part of the Top 20 study, with the Brisbane Broncos topping the ranking across all codes. The Australian public ranked each team across four pillars of Knowledge, Relevance, Differentiation and Esteem.
The Essendon Bombers brand rating has suffered this year dropping from potentially a AAA- to a AA+ since the investigation by ASADA. The fall caused overall brand value to drop around 5% to $24.0million. The impact could have been
more severe but sponsors and fans have remained loyal. Moving into a new state of the art training facility could see Essendon bounce back for the 2014 season.
Although other teams from Rugby Union, A-League and Big Bash were included in the research, only AFL and NRL teams were valuable enough to be featured in the Top 20 Most Valuable Australian Sports Brands.
Commenting on the results Richard Haigh, Brand Finance Australia, Director “Branding is important to sports teams because it validates their ability to generate value both on and off the field. This is particularly true amongst Aussie Rules brands which excite incredible brand loyalty but even they were pipped by the Penrith Panthers.
Commenting on the results Dominic Walsh, Landor Australia, Managing Director “There’s no doubt that the AFL goes deeper in the Australian Psyche than NRL – this goes back to its unique Australian Heritage.”
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Re: Things I learn from press releases
by Dogwatcher » Wed Dec 18, 2013 11:04 am
The Naked Truth: Are Aussies nude or prudes at bedtime?
Sydney, 17 December 2013 – If you’re hoping for a set of PJs from your partner this Christmas then think again, with new research revealing that one in every three Aussies prefer their partner to wear nothing to bed each night.
A nation-wide poll of nearly 2,000 Australians by online memory foam mattress retailer, Ergoflex, has pulled back the covers to reveal what men and women want their partners to wear to bed. The research found that Aussies aren’t prudish when it comes to their partner’s bedtime attire with 50 per cent of men and 30 per cent of women preferring their partner wear nothing between the sheets.
Surprisingly, only 12 per cent of men surveyed wished their partners wore sexy lingerie to bed each night.
“Our research shows that a large number of Aussies prefer their partners to bare all when sleeping. So if new pyjamas are on your Christmas wish list this year, your partner may have other ideas,” said Matthew White, Director of Ergoflex.
A new pair of boxer shorts might be in your Christmas stocking, with women voting boxers the top choice for their partner to wear at bedtime with sleeping nude a close second. While only one in five women preferred their partner in pyjamas.
What he wants (his partner to wear)
What she wants (her partner to wear)
1. Nothing (50%)
1. Boxer shorts (37%)
2. Pyjamas (14%)
2. Nothing (30%)
=3. Lingerie (12%)
=3. Nightie (12%)
3. Pyjamas (21%)
Aussies are definitely much less prudish than Britons when it comes to what we want our partners to wear to bed. A similar poll by Ergoflex in the UK found that British men preferred their partner to wear pyjamas (37 per cent), followed by lingerie (32 per cent) and a mere 16 per cent preferred nothing at all (which was the top answer for Australian men). UK women also preferred their men wear something to bed with boxer shorts the top answer (35 per cent) followed by pyjama bottoms (31 per cent) and full pyjamas (24 per cent).
So what are Aussies actually wearing to bed?
Interestingly, while Aussies wanted their partners to wear nothing while sleeping, the majority (52 per cent) said they choose to wear pyjamas to bed each night. Only 18 per cent sleep naked.
Women took a ‘comfort-first’ approach when it came to their bedroom attire with the majority wearing their favourite PJs to bed. Uncomfortable lingerie was quite unpopular with the ladies with only nine per cent choosing this as their daily sleepwear.
White added, “What you choose to wear to bed is quite important as the wrong bedtime attire can have a serious impact on the quality of your sleep. Whatever your preference, make sure your sleepwear offers optimum comfort and ensures you are not too hot or cold while sleeping. This way you will be able to get a great sleep night after night.”
Sydney, 17 December 2013 – If you’re hoping for a set of PJs from your partner this Christmas then think again, with new research revealing that one in every three Aussies prefer their partner to wear nothing to bed each night.
A nation-wide poll of nearly 2,000 Australians by online memory foam mattress retailer, Ergoflex, has pulled back the covers to reveal what men and women want their partners to wear to bed. The research found that Aussies aren’t prudish when it comes to their partner’s bedtime attire with 50 per cent of men and 30 per cent of women preferring their partner wear nothing between the sheets.
Surprisingly, only 12 per cent of men surveyed wished their partners wore sexy lingerie to bed each night.
“Our research shows that a large number of Aussies prefer their partners to bare all when sleeping. So if new pyjamas are on your Christmas wish list this year, your partner may have other ideas,” said Matthew White, Director of Ergoflex.
A new pair of boxer shorts might be in your Christmas stocking, with women voting boxers the top choice for their partner to wear at bedtime with sleeping nude a close second. While only one in five women preferred their partner in pyjamas.
What he wants (his partner to wear)
What she wants (her partner to wear)
1. Nothing (50%)
1. Boxer shorts (37%)
2. Pyjamas (14%)
2. Nothing (30%)
=3. Lingerie (12%)
=3. Nightie (12%)
3. Pyjamas (21%)
Aussies are definitely much less prudish than Britons when it comes to what we want our partners to wear to bed. A similar poll by Ergoflex in the UK found that British men preferred their partner to wear pyjamas (37 per cent), followed by lingerie (32 per cent) and a mere 16 per cent preferred nothing at all (which was the top answer for Australian men). UK women also preferred their men wear something to bed with boxer shorts the top answer (35 per cent) followed by pyjama bottoms (31 per cent) and full pyjamas (24 per cent).
So what are Aussies actually wearing to bed?
Interestingly, while Aussies wanted their partners to wear nothing while sleeping, the majority (52 per cent) said they choose to wear pyjamas to bed each night. Only 18 per cent sleep naked.
Women took a ‘comfort-first’ approach when it came to their bedroom attire with the majority wearing their favourite PJs to bed. Uncomfortable lingerie was quite unpopular with the ladies with only nine per cent choosing this as their daily sleepwear.
White added, “What you choose to wear to bed is quite important as the wrong bedtime attire can have a serious impact on the quality of your sleep. Whatever your preference, make sure your sleepwear offers optimum comfort and ensures you are not too hot or cold while sleeping. This way you will be able to get a great sleep night after night.”
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Re: Things I learn from press releases
by Dogwatcher » Thu Dec 19, 2013 12:42 pm
Miss Summernats brings beauty to the beast that is Summernats
Federal Tyres ‘Miss Summernats’ competition is once again open and looking for a young woman who is passionate about cars to be the Miss Summernats 27 title holder.
Entries are open now on the Summernats website, with the winner sharing in cash and prizes to the value of over $17,000 including a feature in Street Machine Magazine and Zoo Weekly Magazine. The top ten place getters will be awarded Alive Health and Fitness gym memberships.
Miss Summernats 26’ winner 24 year old Aimeé Burns had a certificate 1 in Auto Mechanics and worked in a smash repair shop for a year, setting the bar high for competition entrants.
Event organisers congratulated Miss Burns saying, “Not only is Aimee amazingly gorgeous, she is also totally auto savvy, committed to the industry and will make a wonderful ambassador for the Summernats event.”
“She was the full package,” said Miss Summernats Coordinator and former Miss Summernats winner Elissa Michel.
“I won back in 2002 and I’ve worked for Summernats for 14 years now. I entered the competition 3 times, coming second twice and the third time I won. We’re looking for someone well-presented and well-spoken to act as an ambassador for the event. Over the year they will appear at car shows on behalf of Summernats as well as appearing in videos filmed at the event.”
“The competition has really developed over time to be quite upmarket now with some amazing prizes. The girls get some really great opportunities out of it, some going on to model professionally.”
Federal Tyres, provider of Australia's best value high performance tyres, are the naming rights sponsor for Miss Summernats for the third year running.
Mick Hart, Marketing Manager for Federal Tyres NSW said that Summernats was a perfect fit for Federal Tyres.
“With the diverse range of vehicles on display at Summernats and the wide variety of tyres we offer for different cars, driving styles and terrain, it is the perfect event for us.”
“Miss Summernats is always popular and we think that the girls show a lot of courage and character to get up there on stage in front of so many people and we are proud to be on board as the naming rights sponsor again this year.”
Entries are open online at http://www.summernats.com.au or you can visit the Miss Summernats Facebook page HERE for further updates.
Summernats 27 will be held at Exhibition Park in Canberra from the 2nd – 5th January 2014. For more information and to purchase tickets, visit the website at http://www.summernats.com.au
Federal Tyres ‘Miss Summernats’ competition is once again open and looking for a young woman who is passionate about cars to be the Miss Summernats 27 title holder.
Entries are open now on the Summernats website, with the winner sharing in cash and prizes to the value of over $17,000 including a feature in Street Machine Magazine and Zoo Weekly Magazine. The top ten place getters will be awarded Alive Health and Fitness gym memberships.
Miss Summernats 26’ winner 24 year old Aimeé Burns had a certificate 1 in Auto Mechanics and worked in a smash repair shop for a year, setting the bar high for competition entrants.
Event organisers congratulated Miss Burns saying, “Not only is Aimee amazingly gorgeous, she is also totally auto savvy, committed to the industry and will make a wonderful ambassador for the Summernats event.”
“She was the full package,” said Miss Summernats Coordinator and former Miss Summernats winner Elissa Michel.
“I won back in 2002 and I’ve worked for Summernats for 14 years now. I entered the competition 3 times, coming second twice and the third time I won. We’re looking for someone well-presented and well-spoken to act as an ambassador for the event. Over the year they will appear at car shows on behalf of Summernats as well as appearing in videos filmed at the event.”
“The competition has really developed over time to be quite upmarket now with some amazing prizes. The girls get some really great opportunities out of it, some going on to model professionally.”
Federal Tyres, provider of Australia's best value high performance tyres, are the naming rights sponsor for Miss Summernats for the third year running.
Mick Hart, Marketing Manager for Federal Tyres NSW said that Summernats was a perfect fit for Federal Tyres.
“With the diverse range of vehicles on display at Summernats and the wide variety of tyres we offer for different cars, driving styles and terrain, it is the perfect event for us.”
“Miss Summernats is always popular and we think that the girls show a lot of courage and character to get up there on stage in front of so many people and we are proud to be on board as the naming rights sponsor again this year.”
Entries are open online at http://www.summernats.com.au or you can visit the Miss Summernats Facebook page HERE for further updates.
Summernats 27 will be held at Exhibition Park in Canberra from the 2nd – 5th January 2014. For more information and to purchase tickets, visit the website at http://www.summernats.com.au
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Re: Things I learn from press releases
by Dogwatcher » Thu Dec 19, 2013 12:43 pm
Another pic
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Re: Things I learn from press releases
by Dogwatcher » Fri Jan 03, 2014 10:49 am
Why people resign: breaking promises tops the list
Companies that don’t live up to the promises they make to candidates during the recruitment process run the risk of losing their best employees, according to a survey of jobseekers by recruiting experts Hays.
Hays asked 287 people what would make them resign from an organisation. Over half (54 per cent) said that a company’s failure to deliver on recruitment or marketing promises would make them resign from an organisation.
“These results highlight the importance of making sure a company’s reputation is based on reality, and that this reality is communicated clearly in the recruitment process,” says Lisa Morris, Senior Regional Director of Hays in South Australia. “Top executives also need to embody their values and ‘walk the talk’ if they are to attract and retain the best talent.
The survey also found that employees would resign if the whole organisation was not adhering to the stated culture or values (48 per cent) and if there was a lack of ongoing development or modernisation of the organisation’s culture or values (38 per cent).
A significant number of employees would also resign if they were working in a department where colleagues did not adhere to company culture or values (32 per cent) and if there was no opportunity to provide input into the organisation’s cultural development and values (23 per cent).
“Companies should make sure all touch points with potential candidates – from the recruitment process to orientation and induction – consistently promote their values. These values should be based on the real environment, be clearly articulated and be bought into by the whole organisation,” says Lisa.
“Hollow words have the potential to undermine a business and its brand so it’s important that employees can identify with an organisation’s values and use them to guide their decision making,” she says.
“In a world characterised by increasingly acute skills shortages, companies that wish to retain their top talent need to ensure that their business values stay connected with their business behaviours.”
Companies that don’t live up to the promises they make to candidates during the recruitment process run the risk of losing their best employees, according to a survey of jobseekers by recruiting experts Hays.
Hays asked 287 people what would make them resign from an organisation. Over half (54 per cent) said that a company’s failure to deliver on recruitment or marketing promises would make them resign from an organisation.
“These results highlight the importance of making sure a company’s reputation is based on reality, and that this reality is communicated clearly in the recruitment process,” says Lisa Morris, Senior Regional Director of Hays in South Australia. “Top executives also need to embody their values and ‘walk the talk’ if they are to attract and retain the best talent.
The survey also found that employees would resign if the whole organisation was not adhering to the stated culture or values (48 per cent) and if there was a lack of ongoing development or modernisation of the organisation’s culture or values (38 per cent).
A significant number of employees would also resign if they were working in a department where colleagues did not adhere to company culture or values (32 per cent) and if there was no opportunity to provide input into the organisation’s cultural development and values (23 per cent).
“Companies should make sure all touch points with potential candidates – from the recruitment process to orientation and induction – consistently promote their values. These values should be based on the real environment, be clearly articulated and be bought into by the whole organisation,” says Lisa.
“Hollow words have the potential to undermine a business and its brand so it’s important that employees can identify with an organisation’s values and use them to guide their decision making,” she says.
“In a world characterised by increasingly acute skills shortages, companies that wish to retain their top talent need to ensure that their business values stay connected with their business behaviours.”
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Re: Things I learn from press releases
by Dogwatcher » Wed Jan 15, 2014 10:29 am
Inspired, intoxicated or bitter? How Australians really feel about beer advertising
From the legendary ‘matter of fact, I’ve got it now’ Vic Bitter ads to the notorious Toohey’s Dry ‘tongue’ commercial, the history of Australian TV beer advertising is long and illustrious. Given that many of us will have indulged in a few celebratory cold ones over the festive season, now seems an apt time to explore how Australian drinkers feel about some of the more memorable beer commercials of recent times.
Roy Morgan Research has measured the real-time reactions of a group of viewers to seven ads from beer behemoths CUB, XXXX and Lion Nathan. To qualify for the study, respondents were required to have drunk beer in the last four weeks and be aged 18+.
An online tool that tracks and records viewers’ second-by-second emotional involvement and engagement with TV commercials, the Reactor doesn’t lie — and our test audience’s reactions left little room for doubt. So which ad did they like the most? XXXX Gold, take a bow!
XXXX Gold ‘Chicken Rotisserie’: best of seven reactor-beer-ads
The clear favourite was XXXX Gold’s droll ‘Chicken Rotisserie’ commercial, in which a group of mates attempt to rotisserie-cook a chicken over a beat-up old 4WD’s engine. Men and women reacted similarly positively, resulting in an ‘R’ Score (overall likeability) of 60.
The XXXX ad also scored highest for Hot Zone (% of people scoring over 70), Peak Score (highest average achieved), Critical Likeability (second half of ad) and End Score (last three seconds). Interestingly, beer is not mentioned or dwelt on during the commercial, playing a supporting role instead (the friends are all holding stubbies of XXXX Gold).
Roaming deer and pub hi-jinx
The dream-like Toohey’s Extra Dry ‘Nocturnal Migration’ commercial, featuring herds of deer roaming the night streets, clubbing, and finding love, was especially well-liked by female viewers; while the quirky neo-colonial, very Tasmanian ‘Waterfall’ ad for Boags Draught was a hit with male viewers. (Both beers are owned by Lion Nathan.)
Carlton Draught’s famous ‘Slow Motion’ commercial attracted mixed responses. Aimed squarely at young males (and liked more by men than women), it depicts a series of classic pub ‘fails’ (appalling darts, daggy dancing, spilling beer on girls), played out in slow motion against a cheeky reimagining of a classic opera tune. Moments where the humour veers into crassness, however, met with immediate negative reactions from male and female viewers alike.
Michele Levine, CEO, Roy Morgan Research, says:
“Renowned for their big budgets and limitless creativity, beer commercials are rarely boring, and the results of our Reactor test show strong engagement from viewers.
“Humour seems to work extremely well for this kind of advertising, and the most popular commercials tended to be funny. Quirkiness — as in the Toohey’s Dry ad or surreal Hahn Super Dry ‘Drummer’ commercial — was also well received.
“Of course, likeability isn’t the end of the story. Viewers need to recall the product being promoted, and it was here that Vic Bitter excelled with its ‘Destiny’ ad, despite it being one of the least liked commercials.
“These days, when viewers have more TV channels than ever to choose from, not to mention online alternatives, the most successful ads need to be both likeable and memorable – or risk sinking without a trace.”
From the legendary ‘matter of fact, I’ve got it now’ Vic Bitter ads to the notorious Toohey’s Dry ‘tongue’ commercial, the history of Australian TV beer advertising is long and illustrious. Given that many of us will have indulged in a few celebratory cold ones over the festive season, now seems an apt time to explore how Australian drinkers feel about some of the more memorable beer commercials of recent times.
Roy Morgan Research has measured the real-time reactions of a group of viewers to seven ads from beer behemoths CUB, XXXX and Lion Nathan. To qualify for the study, respondents were required to have drunk beer in the last four weeks and be aged 18+.
An online tool that tracks and records viewers’ second-by-second emotional involvement and engagement with TV commercials, the Reactor doesn’t lie — and our test audience’s reactions left little room for doubt. So which ad did they like the most? XXXX Gold, take a bow!
XXXX Gold ‘Chicken Rotisserie’: best of seven reactor-beer-ads
The clear favourite was XXXX Gold’s droll ‘Chicken Rotisserie’ commercial, in which a group of mates attempt to rotisserie-cook a chicken over a beat-up old 4WD’s engine. Men and women reacted similarly positively, resulting in an ‘R’ Score (overall likeability) of 60.
The XXXX ad also scored highest for Hot Zone (% of people scoring over 70), Peak Score (highest average achieved), Critical Likeability (second half of ad) and End Score (last three seconds). Interestingly, beer is not mentioned or dwelt on during the commercial, playing a supporting role instead (the friends are all holding stubbies of XXXX Gold).
Roaming deer and pub hi-jinx
The dream-like Toohey’s Extra Dry ‘Nocturnal Migration’ commercial, featuring herds of deer roaming the night streets, clubbing, and finding love, was especially well-liked by female viewers; while the quirky neo-colonial, very Tasmanian ‘Waterfall’ ad for Boags Draught was a hit with male viewers. (Both beers are owned by Lion Nathan.)
Carlton Draught’s famous ‘Slow Motion’ commercial attracted mixed responses. Aimed squarely at young males (and liked more by men than women), it depicts a series of classic pub ‘fails’ (appalling darts, daggy dancing, spilling beer on girls), played out in slow motion against a cheeky reimagining of a classic opera tune. Moments where the humour veers into crassness, however, met with immediate negative reactions from male and female viewers alike.
Michele Levine, CEO, Roy Morgan Research, says:
“Renowned for their big budgets and limitless creativity, beer commercials are rarely boring, and the results of our Reactor test show strong engagement from viewers.
“Humour seems to work extremely well for this kind of advertising, and the most popular commercials tended to be funny. Quirkiness — as in the Toohey’s Dry ad or surreal Hahn Super Dry ‘Drummer’ commercial — was also well received.
“Of course, likeability isn’t the end of the story. Viewers need to recall the product being promoted, and it was here that Vic Bitter excelled with its ‘Destiny’ ad, despite it being one of the least liked commercials.
“These days, when viewers have more TV channels than ever to choose from, not to mention online alternatives, the most successful ads need to be both likeable and memorable – or risk sinking without a trace.”
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Re: Things I learn from press releases
by Dogwatcher » Wed Jan 15, 2014 10:32 am
As the holiday period comes to an end and the new work year begins, Expedia is urging Australian workers to reconsider their attitude toward work-life balance after its annual Vacation Deprivation Report revealed, on average, Aussie employees left a quarter or a week of their annual leave days unused in 2013.
The global survey, which polled 8,535 employed adults across 24 countries, revealed Australians are struggling to live up to their reputation of being a laidback nation, taking only 15 of a possible 20 days of annual leave and regularly checking work emails while on holidays.
This means that with more than 11.6 million employed Australians[i], a potential 58 million days of annual leave went unused in 2013.
The top reasons Aussies use for not taking leave are stockpiling leave for potential future trips, affordability and difficulty coordinating holidays with family and/or friends.
This is in stark contrast to other nations – particularly the French and Brazilians – who both use all of their 30 allocated annual leave days. Despite taking all of their holidays, 90% of employed French adults still claim to feel vacation-deprived, more than any other country.
Japan, for the fifth consecutive year, was the most vacation deprived nation, with employed adults taking an average of only seven days annual leave out of a possible 18.
“No one retires wishing they’d spent more time at their desk. The New Year is a fresh start and a chance to reconsider our attitude toward work-life balance,” said Kelly Cull, Expedia travel expert.
“Not only are holidays beneficial for our personal life, but rested employees are more productive employees, so companies should be actively encouraging their staff to take regular vacations. You can’t over holiday!”
Other findings from Expedia’s Vacation Deprivation Report include:
Who feels vacation deprived?
· More than half (57%) of employed Australian adults say they feel vacation deprived, below the global average of 62%
· Norwegians are the least likely to complain they don’t get enough holidays, with only 17% saying they feel vacation deprived
Vacation time received and taken
· In contrast with Australians, employees in Austria, France, UK, Norway, Sweden, Ireland, Hong Kong and Brazil take all of their allocated vacation days; Japanese workers take less than half
· Globally, workers miss out on five days’ vacation on average, citing reasons such as economic conditions, trouble coordinating friends or family and accumulating leave
Unplugging from work
· Two thirds (67%) of Australian workers admit to checking their work email and/ or voicemail while on holiday, below the global average of 76%. German workers (43%) are least likely to stay connected to work during a holiday
· 65% of employees globally say their boss is supportive of them taking holidays. Norwegians lead the global pack at 88%, while 73% of Australians agree
When do we feel relaxed?
· More than half (54%) of Australians feel they can leave work behind and relax as soon as they depart for vacation. Two thirds (67%) of holidaymakers from the Netherlands feel this way, compared to only 48% of people globally
· Almost 1 in 5 Japanese employees (18%) are never able to leave their work behind and fully relax while on vacation, up on the global average of 10%. Less than one in ten (8%) Aussies say they feel this way
Work in the way?
· Less than a third (31%) of Australian employees have reported cancelling or postponing a vacation due to work. Indian workers are the most likely (74%) to do so, compared to 43% of global respondents
The global survey, which polled 8,535 employed adults across 24 countries, revealed Australians are struggling to live up to their reputation of being a laidback nation, taking only 15 of a possible 20 days of annual leave and regularly checking work emails while on holidays.
This means that with more than 11.6 million employed Australians[i], a potential 58 million days of annual leave went unused in 2013.
The top reasons Aussies use for not taking leave are stockpiling leave for potential future trips, affordability and difficulty coordinating holidays with family and/or friends.
This is in stark contrast to other nations – particularly the French and Brazilians – who both use all of their 30 allocated annual leave days. Despite taking all of their holidays, 90% of employed French adults still claim to feel vacation-deprived, more than any other country.
Japan, for the fifth consecutive year, was the most vacation deprived nation, with employed adults taking an average of only seven days annual leave out of a possible 18.
“No one retires wishing they’d spent more time at their desk. The New Year is a fresh start and a chance to reconsider our attitude toward work-life balance,” said Kelly Cull, Expedia travel expert.
“Not only are holidays beneficial for our personal life, but rested employees are more productive employees, so companies should be actively encouraging their staff to take regular vacations. You can’t over holiday!”
Other findings from Expedia’s Vacation Deprivation Report include:
Who feels vacation deprived?
· More than half (57%) of employed Australian adults say they feel vacation deprived, below the global average of 62%
· Norwegians are the least likely to complain they don’t get enough holidays, with only 17% saying they feel vacation deprived
Vacation time received and taken
· In contrast with Australians, employees in Austria, France, UK, Norway, Sweden, Ireland, Hong Kong and Brazil take all of their allocated vacation days; Japanese workers take less than half
· Globally, workers miss out on five days’ vacation on average, citing reasons such as economic conditions, trouble coordinating friends or family and accumulating leave
Unplugging from work
· Two thirds (67%) of Australian workers admit to checking their work email and/ or voicemail while on holiday, below the global average of 76%. German workers (43%) are least likely to stay connected to work during a holiday
· 65% of employees globally say their boss is supportive of them taking holidays. Norwegians lead the global pack at 88%, while 73% of Australians agree
When do we feel relaxed?
· More than half (54%) of Australians feel they can leave work behind and relax as soon as they depart for vacation. Two thirds (67%) of holidaymakers from the Netherlands feel this way, compared to only 48% of people globally
· Almost 1 in 5 Japanese employees (18%) are never able to leave their work behind and fully relax while on vacation, up on the global average of 10%. Less than one in ten (8%) Aussies say they feel this way
Work in the way?
· Less than a third (31%) of Australian employees have reported cancelling or postponing a vacation due to work. Indian workers are the most likely (74%) to do so, compared to 43% of global respondents
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Re: Things I learn from press releases
by Dogwatcher » Wed Jan 29, 2014 2:19 pm
Designated “Hindu prayer room” sought in all Australian universities
Hindus have asked for a permanent and dedicated prayer room at all the university campuses in Australia.
Hindu statesman Rajan Zed, in a statement in Nevada (USA) today, said that Australian universities, both public and private, should respond to the requirements of its Hindu students to provide designated prayer-meditation hall for rituals, quiet reflection, festivals and spiritual exercise, which would help in their personal growth.
Zed, who is President of Universal Society of Hinduism, pointed out that it would be a “step in the right direction” in view of presence of a substantial number of Hindu students at Australian universities, as it was important to meet the spiritual needs of these students.
Rajan Zed noted that Australian universities needed to recognize the intersection of spirituality and education, which was important in Hinduism.
Zed suggested that these Hindu prayer rooms should have an altar containing murtis (statues) of popular Hindu deities like Shiva, Vishnu, Rama, Krishna, Durga, Venkateswara, Ganesha, Murugan, Saraswati, Hanuman, Lakshmi, Kali, etc.; besides being equipped with ghanta (big metallic bell hanging from the ceiling), dholak (two-headed hand-drum), Shiva-linga, etc.
Hinduism, oldest and third largest religion of the world, has about one billion adherents and moksh (liberation) is its ultimate goal.
Hindus have asked for a permanent and dedicated prayer room at all the university campuses in Australia.
Hindu statesman Rajan Zed, in a statement in Nevada (USA) today, said that Australian universities, both public and private, should respond to the requirements of its Hindu students to provide designated prayer-meditation hall for rituals, quiet reflection, festivals and spiritual exercise, which would help in their personal growth.
Zed, who is President of Universal Society of Hinduism, pointed out that it would be a “step in the right direction” in view of presence of a substantial number of Hindu students at Australian universities, as it was important to meet the spiritual needs of these students.
Rajan Zed noted that Australian universities needed to recognize the intersection of spirituality and education, which was important in Hinduism.
Zed suggested that these Hindu prayer rooms should have an altar containing murtis (statues) of popular Hindu deities like Shiva, Vishnu, Rama, Krishna, Durga, Venkateswara, Ganesha, Murugan, Saraswati, Hanuman, Lakshmi, Kali, etc.; besides being equipped with ghanta (big metallic bell hanging from the ceiling), dholak (two-headed hand-drum), Shiva-linga, etc.
Hinduism, oldest and third largest religion of the world, has about one billion adherents and moksh (liberation) is its ultimate goal.
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Re: Things I learn from press releases
by Dogwatcher » Wed Jan 29, 2014 3:08 pm
Paul W. Saunders brings to light ‘The Price of Promiscuity’
New book explores the consequences of risky sexual behavior and how to combat it with Biblical principles
MELBOURNE, Australia – Promiscuity, according to psychologydictionary.com, is referred to as “casual, sexual relations; generally with a variety of partners.” Many cultures around the world are becoming more open towards the idea of casual sex but this more “forward” outlook does not diminish the risks involved. Deirdre Lee Fitzgerald, PhD, assistant professor of psychology at Eastern Connecticut State University in Willimantic, describes promiscuity as an example of high-risk behavior comparable to heavy drinking, gambling and other thrill-seeking ventures. What are the spiritual and moral costs of promiscuity? This is one of the main questions that Paul W. Saunders poses in his new book, “The Price of Promiscuity.”
In “The Price of Promiscuity,” Saunders examines the repercussions of living a life of sin. Rather than dealing expressly with sin, he covers the topic of promiscuity and studies it in different contexts. This topical book begins with a look into the effects of promiscuity on empires and how it contributes to their decline. It makes a comparison between modern Western civilization and the morals of our time with those of previously collapsed civilizations. It also shows how our moral behavior “spills back” into society. Finally, it offers practical advice on how to live a moral life.
“When we buy a medication the manufacturer is clear to inform you of its side effects. “The Price of Promiscuity” was written with the same thought in mind. It is impossible to just ‘go sleeping around’ without some ‘side effects’. The book goes into detail about the effect it has on society, the individuals involved, the mind, the spirit, the soul and the body. It is men that initiate the act, irrespective of whether the women involved is compliant or coerced, so it is their prime responsibility. Unfortunately, it is women that most often come off second best. Women were not created for male entertainment but to be an help mate. Although the book is written for general consumption, it would be an ideal additional resource to any sex education course or material to be used in youth groups,” says Saunders.
Topical and incisive, “The Price of Promiscuity” tackles some of today’s most sensitive topics in a Biblical light.
For more information on this book, interested parties can log on to www.Xlibris.com.au.
About the Author
Pastor Paul Saunders has dedicated himself to become an in-depth Bible teacher since 1974. His focus is the study of Bible prophesies.
New book explores the consequences of risky sexual behavior and how to combat it with Biblical principles
MELBOURNE, Australia – Promiscuity, according to psychologydictionary.com, is referred to as “casual, sexual relations; generally with a variety of partners.” Many cultures around the world are becoming more open towards the idea of casual sex but this more “forward” outlook does not diminish the risks involved. Deirdre Lee Fitzgerald, PhD, assistant professor of psychology at Eastern Connecticut State University in Willimantic, describes promiscuity as an example of high-risk behavior comparable to heavy drinking, gambling and other thrill-seeking ventures. What are the spiritual and moral costs of promiscuity? This is one of the main questions that Paul W. Saunders poses in his new book, “The Price of Promiscuity.”
In “The Price of Promiscuity,” Saunders examines the repercussions of living a life of sin. Rather than dealing expressly with sin, he covers the topic of promiscuity and studies it in different contexts. This topical book begins with a look into the effects of promiscuity on empires and how it contributes to their decline. It makes a comparison between modern Western civilization and the morals of our time with those of previously collapsed civilizations. It also shows how our moral behavior “spills back” into society. Finally, it offers practical advice on how to live a moral life.
“When we buy a medication the manufacturer is clear to inform you of its side effects. “The Price of Promiscuity” was written with the same thought in mind. It is impossible to just ‘go sleeping around’ without some ‘side effects’. The book goes into detail about the effect it has on society, the individuals involved, the mind, the spirit, the soul and the body. It is men that initiate the act, irrespective of whether the women involved is compliant or coerced, so it is their prime responsibility. Unfortunately, it is women that most often come off second best. Women were not created for male entertainment but to be an help mate. Although the book is written for general consumption, it would be an ideal additional resource to any sex education course or material to be used in youth groups,” says Saunders.
Topical and incisive, “The Price of Promiscuity” tackles some of today’s most sensitive topics in a Biblical light.
For more information on this book, interested parties can log on to www.Xlibris.com.au.
About the Author
Pastor Paul Saunders has dedicated himself to become an in-depth Bible teacher since 1974. His focus is the study of Bible prophesies.
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Re: Things I learn from press releases
by Dogwatcher » Wed Jan 29, 2014 3:11 pm
Someone Christian and single wants to meet you.
There is a person in your city that could be a great match.*
Click Here to view photos of singles: http://www.tookriver.eu/chda7ah50b8a0504h4d9hd51a36
There is a person in your city that could be a great match.*
Click Here to view photos of singles: http://www.tookriver.eu/chda7ah50b8a0504h4d9hd51a36
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Re: Things I learn from press releases
by Dogwatcher » Thu Jan 30, 2014 11:57 am
How Native Title impacts on Aboriginal business
An RMIT researcher has examined the impact of the Native Title Act upon Aboriginal entrepreneurship.
Dr Leonie Kelleher, who is committed to working with the Arabunna People of Lake Eyre, has investigated disparate outcomes of the Native Title Act for Aboriginal business in her PhD research.
Using the Native Title Act as an example of transformative regulatory change, Dr Kelleher has concluded that despite the very serious problems and hardships it causes, the Native Title Act has led to the creation of new business ventures by Aboriginals.
“I found that despite the tragedy for Aboriginal People that has resulted from Australia’s ‘Native Title Act’, and the sadness and despair it causes individuals and families, Aboriginals have – often against all odds – created new business ventures that could not have existed without it,” Dr Kelleher said.
During her research she considered different explanations and theories about business entrepreneurship, such as Schumpeter’s theory.
“Schumpeter proposes that entrepreneurial opportunities emerge from the commercial ‘gale’ via a process of major destruction, which irretrievably breaks an existing situation, thereby enabling something new to emerge,” she said.
“Whilst not explicitly stated, the Native Title Act tends to operate so as to discriminate against Aboriginal business.
“It prohibits Aboriginals from blocking competitors who wish to establish alongside them, with the only options being to negotiate certain conditions via complex agreements, or through the Native Title Tribunal,” she said.
“Even if they do not succeed in qualifying for the primary regulatory benefit, or a determination that native title exists, regulatory change alters the business setting in such a way that new business entrepreneurship results. It is possible that this is because it forces together groups of people who would otherwise not communicate and, thereby, builds trust and alliances.”
Dr Kelleher believes that regulatory impact assessment should focus far more on ‘opportunities’, than on costs or burdens, as it is potentially a powerful tool to support new business – which is a major determinant of national economic health.
An RMIT researcher has examined the impact of the Native Title Act upon Aboriginal entrepreneurship.
Dr Leonie Kelleher, who is committed to working with the Arabunna People of Lake Eyre, has investigated disparate outcomes of the Native Title Act for Aboriginal business in her PhD research.
Using the Native Title Act as an example of transformative regulatory change, Dr Kelleher has concluded that despite the very serious problems and hardships it causes, the Native Title Act has led to the creation of new business ventures by Aboriginals.
“I found that despite the tragedy for Aboriginal People that has resulted from Australia’s ‘Native Title Act’, and the sadness and despair it causes individuals and families, Aboriginals have – often against all odds – created new business ventures that could not have existed without it,” Dr Kelleher said.
During her research she considered different explanations and theories about business entrepreneurship, such as Schumpeter’s theory.
“Schumpeter proposes that entrepreneurial opportunities emerge from the commercial ‘gale’ via a process of major destruction, which irretrievably breaks an existing situation, thereby enabling something new to emerge,” she said.
“Whilst not explicitly stated, the Native Title Act tends to operate so as to discriminate against Aboriginal business.
“It prohibits Aboriginals from blocking competitors who wish to establish alongside them, with the only options being to negotiate certain conditions via complex agreements, or through the Native Title Tribunal,” she said.
“Even if they do not succeed in qualifying for the primary regulatory benefit, or a determination that native title exists, regulatory change alters the business setting in such a way that new business entrepreneurship results. It is possible that this is because it forces together groups of people who would otherwise not communicate and, thereby, builds trust and alliances.”
Dr Kelleher believes that regulatory impact assessment should focus far more on ‘opportunities’, than on costs or burdens, as it is potentially a powerful tool to support new business – which is a major determinant of national economic health.
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Re: Things I learn from press releases
by Dogwatcher » Thu Feb 13, 2014 10:09 am
New Strongbow packaging designed to share
Media release
13 February 2014
>From this month, Australia’s number one cider[1] Strongbow will be available in 500ml bottles and 10-can fridge share packs, adding to the brand’s range of 355ml bottles.
The largest cider in the CUB portfolio has invested heavily in its pack offerings and Strongbow’s 500ml bottle - available in Classic and Crisp - will replace the brands range of 750ml bottles.
The Strongbow Classic Apple Cider 10-can fridge pack has been designed for convenience with its easy-to-carry and store format as well as providing the perfect pack size for sharing amongst a group of friends.
Carlton & United Breweries’ continued investment in Strongbow comes at a time of increasing popularity for cider and coincides with Strongbow’s recent makeover in December last year as well as the newly launched TVC and outdoor campaign which went live on Australia Day. http://www.youtube.com/user/StrongbowCiderAus
Strongbow Classic Apple Cider and Strongbow Crisp Apple Cider in 500ml bottles can be found in the fridge at bottle shops nationally. RRP is $4.50 per 500ml bottle.
Strongbow 10-can fridge share packs are available at leading retail stores nationally. RRP is $20.00 per 10-can pack.
For more information on what is happening with Strongbow visit the Facebook page www.facebook.com/strongbowaustralia
Media release
13 February 2014
>From this month, Australia’s number one cider[1] Strongbow will be available in 500ml bottles and 10-can fridge share packs, adding to the brand’s range of 355ml bottles.
The largest cider in the CUB portfolio has invested heavily in its pack offerings and Strongbow’s 500ml bottle - available in Classic and Crisp - will replace the brands range of 750ml bottles.
The Strongbow Classic Apple Cider 10-can fridge pack has been designed for convenience with its easy-to-carry and store format as well as providing the perfect pack size for sharing amongst a group of friends.
Carlton & United Breweries’ continued investment in Strongbow comes at a time of increasing popularity for cider and coincides with Strongbow’s recent makeover in December last year as well as the newly launched TVC and outdoor campaign which went live on Australia Day. http://www.youtube.com/user/StrongbowCiderAus
Strongbow Classic Apple Cider and Strongbow Crisp Apple Cider in 500ml bottles can be found in the fridge at bottle shops nationally. RRP is $4.50 per 500ml bottle.
Strongbow 10-can fridge share packs are available at leading retail stores nationally. RRP is $20.00 per 10-can pack.
For more information on what is happening with Strongbow visit the Facebook page www.facebook.com/strongbowaustralia
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Re: Things I learn from press releases
by Footy Chick » Thu Feb 13, 2014 10:14 am
I've noticed this new packaging and figured they were trying to look more like the boutique type cider makers who are becoming increasingly popular.
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Re: Things I learn from press releases
by Dogwatcher » Wed Mar 05, 2014 1:24 pm
Adelaide’s community television broadcaster, Channel 44, has agreed to broadcast the Adelaide Hills Poker (AHP) weekly final.
The weekly final will be played each Friday night and will feature players who won AHP tournaments played during the week; the final will be filmed and broadcast on Monday night starting from April 7th.
“What the AHP is trying to achieve is to have all poker venues in the Adelaide Hills together in the one league; currently Mt Pleasant and Woodside are in one league, Birdwood is in another league, Murray Bridge another and Mount Barker in yet another!” says James Clifton (owner/manager of AHP), “The major problem with being in a league is that their Quarterly finals are played at large venues like those at Port Adelaide, Elizabeth or Noarlunga - there has never been a league final in the Adelaide Hills, the closest I have heard of was at Modbury North.”
The first final is to be played on Friday 14th March and that game is to be played with the best nine players from across the Hills region, this will be the Summer grand final.
Currently the only tournament that is eligible is the Friday night game at the Blumberg hotel, Birdwood.
Starting that same week there will be several tournaments throughout the Hills, each winning player will be invited to the weekly final on Friday night. The previous weeks final winner will also be invited back.
All players that compete in a AHP tournament throughout Autumn will be eligible for the Autumn championship if they accumulate enough points, even if they didn’t manage to win any tournament during the season.
All AHP tournaments will be open to anyone whether a beginner or a seasoned player. There are no residential restrictions on any venue either, everyone is welcome.
For beginners there will always be a tournament director on hand to teach the game and answer any, and all, questions a player may have.
“There is always new players,” James explained, “I sit down with this person and teach them the basics for about thirty minutes and then they can make a choice on whether they wish to play or not. Most people play that night while others are not confident so they sit and watch the nights proceedings - and then they play the following week!”
AHP has plans to expand throughout the Adelaide Hills including Houghton across to Mannum and Mount Pleasant down to Mount Barker. Murray Bridge will also be targeted.
“I think this is a great opportunity for poker players in the Adelaide Hills to showcase their poker skill,” says James, “not many players can get to finals that are one or two hours drive away, but those who do usually place very well. Hills players have punched above their weight in finals and will continue to do so.”
Most venues have a $20 entry fee for the tournament and, under state law, all this is to be given back as prize money. This has made for some very large prizes in venues with many players.
Poker experienced a boom in 2009 with over half of pubs in the Adelaide Hills running a tournament; most with the backing of leagues but some running their own. During the boom it was not uncommon to find 40-80 players in a venue even in a small country town.
This boom lasted for approximately 12-16 months and player numbers have dwindled since then.
“Currently there are eight venues left in the Hills region that I know of,” says James, ”unfortunately two of those are considering their future because of low numbers.”
Information on the when and where of AHP tournaments can be found on their website www.ahp.com.au
Companies:
“Channel 44” (Bringing you the Community through TV) is Adelaide’s community television station.
“Adelaide Hills Poker” (AHP) runs poker tournaments throughout the Adelaide hills. Currently the only weekly game is at the Blumberg hotel, Birdwood each friday night but this will soon expand throughout the Adelaide Hills on all nights except Sunday.
The weekly final will be played each Friday night and will feature players who won AHP tournaments played during the week; the final will be filmed and broadcast on Monday night starting from April 7th.
“What the AHP is trying to achieve is to have all poker venues in the Adelaide Hills together in the one league; currently Mt Pleasant and Woodside are in one league, Birdwood is in another league, Murray Bridge another and Mount Barker in yet another!” says James Clifton (owner/manager of AHP), “The major problem with being in a league is that their Quarterly finals are played at large venues like those at Port Adelaide, Elizabeth or Noarlunga - there has never been a league final in the Adelaide Hills, the closest I have heard of was at Modbury North.”
The first final is to be played on Friday 14th March and that game is to be played with the best nine players from across the Hills region, this will be the Summer grand final.
Currently the only tournament that is eligible is the Friday night game at the Blumberg hotel, Birdwood.
Starting that same week there will be several tournaments throughout the Hills, each winning player will be invited to the weekly final on Friday night. The previous weeks final winner will also be invited back.
All players that compete in a AHP tournament throughout Autumn will be eligible for the Autumn championship if they accumulate enough points, even if they didn’t manage to win any tournament during the season.
All AHP tournaments will be open to anyone whether a beginner or a seasoned player. There are no residential restrictions on any venue either, everyone is welcome.
For beginners there will always be a tournament director on hand to teach the game and answer any, and all, questions a player may have.
“There is always new players,” James explained, “I sit down with this person and teach them the basics for about thirty minutes and then they can make a choice on whether they wish to play or not. Most people play that night while others are not confident so they sit and watch the nights proceedings - and then they play the following week!”
AHP has plans to expand throughout the Adelaide Hills including Houghton across to Mannum and Mount Pleasant down to Mount Barker. Murray Bridge will also be targeted.
“I think this is a great opportunity for poker players in the Adelaide Hills to showcase their poker skill,” says James, “not many players can get to finals that are one or two hours drive away, but those who do usually place very well. Hills players have punched above their weight in finals and will continue to do so.”
Most venues have a $20 entry fee for the tournament and, under state law, all this is to be given back as prize money. This has made for some very large prizes in venues with many players.
Poker experienced a boom in 2009 with over half of pubs in the Adelaide Hills running a tournament; most with the backing of leagues but some running their own. During the boom it was not uncommon to find 40-80 players in a venue even in a small country town.
This boom lasted for approximately 12-16 months and player numbers have dwindled since then.
“Currently there are eight venues left in the Hills region that I know of,” says James, ”unfortunately two of those are considering their future because of low numbers.”
Information on the when and where of AHP tournaments can be found on their website www.ahp.com.au
Companies:
“Channel 44” (Bringing you the Community through TV) is Adelaide’s community television station.
“Adelaide Hills Poker” (AHP) runs poker tournaments throughout the Adelaide hills. Currently the only weekly game is at the Blumberg hotel, Birdwood each friday night but this will soon expand throughout the Adelaide Hills on all nights except Sunday.
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Re: Things I learn from press releases
by Dogwatcher » Thu Apr 10, 2014 5:02 pm
Carlton Draught calls out for pubs to submit the best stories from the past 150 years
Local pubs across Australia are being given a chance to remind people why the simplicity of sharing a beer in the front bar of the local pub is an Australian tradition to celebrate and get back to amidst an evolving hospitality industry.
Carlton & United Breweries’ number one draught beer, Carlton Draught is celebrating its 150th anniversary this year and is calling out for publicans and pub-goers to submit stories made in the local pubs to be shared and celebrated throughout the year in a fitting commemoration of the spiritual home of Carlton Draught – the front bar of the local.
CUB General Manager of Marketing, Andrew Meldrum said Carlton Draught is embarking on a yearlong campaign to remind Australians to head back to the front bat of their local pub and has coined a term specifically for the occasion.
“We thought 150 years of beer is worthy of a jubilee, and given it’s beer, we thought why not an Amber Jubilee.”
“For the next four weeks, we’re looking for all stories big and small, it might be as simple as a kangaroo who hops in once in a while to have a pot at the bar or the time that David Bowie filmed Let’s Dance in the public bar – whatever the story, we want to hear it.” said General Manager of Marketing at Carlton Draught, Andrew Meldrum.
Whether it’s a significant moment in history, famous faces at the bar, deals done or even horse races won, Carlton Draught is asking locals to share those moments in history that make pubs great and in turn show the positive role they play in Australian culture.
Entries are open until Sunday, 18 May 2014 and the stories collected will be revealed throughout the year and shared through Carlton Draught’s social and digital channels; each of the final 150 stories will receive a commemorative plaque from the brand in recognition of their story and a $150 voucher to use in their favourite venue.
“Carlton Draught has always been and will continue to be a champion of the front bar, so we want Australians from Ballarat to Coober Pedy and anywhere in between to remember what’s great about their local,” continued Andrew Meldrum.
The brand has also commissioned the painting of an official portrait to mark this momentous occasion. Replicas of this portrait will be seen in venues across Australia. Later this year the beer brand will be releasing a limited heritage brew to be available in selected pubs nationwide and will be throwing public events in nominated pubs across the country so communities can come together and celebrate.
Carlton Draught is a brand that loves a legitimate reason to gather mates together and get down to the pub and this year they’re asking people across Australia to head back to their local to celebrate the great national tradition of sharing pots of Carlton Draught and spinning yarns with mates.
Publicans and pub-goes can register their best stories via www.carltondraught.com.au/pubstories
For more information on Carlton Draught, visit www.carltondraught.com.au or www.facebook.com/CarltonDraught
Local pubs across Australia are being given a chance to remind people why the simplicity of sharing a beer in the front bar of the local pub is an Australian tradition to celebrate and get back to amidst an evolving hospitality industry.
Carlton & United Breweries’ number one draught beer, Carlton Draught is celebrating its 150th anniversary this year and is calling out for publicans and pub-goers to submit stories made in the local pubs to be shared and celebrated throughout the year in a fitting commemoration of the spiritual home of Carlton Draught – the front bar of the local.
CUB General Manager of Marketing, Andrew Meldrum said Carlton Draught is embarking on a yearlong campaign to remind Australians to head back to the front bat of their local pub and has coined a term specifically for the occasion.
“We thought 150 years of beer is worthy of a jubilee, and given it’s beer, we thought why not an Amber Jubilee.”
“For the next four weeks, we’re looking for all stories big and small, it might be as simple as a kangaroo who hops in once in a while to have a pot at the bar or the time that David Bowie filmed Let’s Dance in the public bar – whatever the story, we want to hear it.” said General Manager of Marketing at Carlton Draught, Andrew Meldrum.
Whether it’s a significant moment in history, famous faces at the bar, deals done or even horse races won, Carlton Draught is asking locals to share those moments in history that make pubs great and in turn show the positive role they play in Australian culture.
Entries are open until Sunday, 18 May 2014 and the stories collected will be revealed throughout the year and shared through Carlton Draught’s social and digital channels; each of the final 150 stories will receive a commemorative plaque from the brand in recognition of their story and a $150 voucher to use in their favourite venue.
“Carlton Draught has always been and will continue to be a champion of the front bar, so we want Australians from Ballarat to Coober Pedy and anywhere in between to remember what’s great about their local,” continued Andrew Meldrum.
The brand has also commissioned the painting of an official portrait to mark this momentous occasion. Replicas of this portrait will be seen in venues across Australia. Later this year the beer brand will be releasing a limited heritage brew to be available in selected pubs nationwide and will be throwing public events in nominated pubs across the country so communities can come together and celebrate.
Carlton Draught is a brand that loves a legitimate reason to gather mates together and get down to the pub and this year they’re asking people across Australia to head back to their local to celebrate the great national tradition of sharing pots of Carlton Draught and spinning yarns with mates.
Publicans and pub-goes can register their best stories via www.carltondraught.com.au/pubstories
For more information on Carlton Draught, visit www.carltondraught.com.au or www.facebook.com/CarltonDraught
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Re: Things I learn from press releases
by Phantom Gossiper » Fri May 09, 2014 10:18 am
Didn't know what thread to post it in, but it appears the Shahin owned Peregrine Corp who own and operate the 'On the Run' service stations have just bought out the remaining BP company owned services stations in SA.
This now gives them a virtual monopoly over service stations in SA - is this a good thing or a bad thing?
This now gives them a virtual monopoly over service stations in SA - is this a good thing or a bad thing?
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