TOYOTA

Toyota
yesterday (1/8/2008) announced a three-year extension of its major sponsorship of the Crows.
A backer since the club started in 1991,
the deal takes the partnership between Toyota's Camry badge and the Crows to 21 years.
* Copied from Michelangelo Rucci Saturday Adelaide Advertiser colomn. Page 108.*
1. What an important sponsorship.
2. How important it is to have a Loyal Sponsor for 21 years.
yesterday (1/8/2008) announced a three-year extension of its major sponsorship of the Crows.
A backer since the club started in 1991,
the deal takes the partnership between Toyota's Camry badge and the Crows to 21 years.
* Copied from Michelangelo Rucci Saturday Adelaide Advertiser colomn. Page 108.*
1. What an important sponsorship.
2. How important it is to have a Loyal Sponsor for 21 years.