The new vegemite is now called ...

[Psyber]

I haven't eaten cheese much for some time - I've been cutting down my fat intake.
No butter either, and definitely no Margarine. If I "butter" anything it will be with the real thing..
Ditto with Vegemite, the real thing or nothing.

[tipper]

according to the radio this morning kraft are looking for another name for the new vegimite, supposedly it is something to do with the bad public reaction to their current choice.....

[Lightning McQueen]

according to the radio this morning kraft are looking for another name for the new vegimite, supposedly it is something to do with the bad public reaction to their current choice.....

Just aswell, it sounds more like something you download rather than eat.

[Dirko]

Just aswell, it sounds more like something you download rather than eat.

Well you do download it eventually......

[Columbo]

IMO a massive over reaction to something that isn't that important, yeah they could have called it cheesemite or something but it still says Vegemite on the jar, they could have added "with Cheese" but thats unoriginal. Think the new name is quite clever it's very 2009 and Kraft would be absolutely loving the free advertising they are getting on TV, Radio, Facebook and sites like this. Ive tried it once it's not too bad but not something id be wiping over my toast every morning or on my playlunch for work!!!

[Cambridge Clarrie]

They've scrapped the name...

Someone in the Marketing Dept will either be getting a pay rise (due to the amount of publicity they've generated) or will be the butt of office jokes for the next 12 months...

http://www.news.com.au/adelaidenow/story/0,22606,26146492-5006301,00.html

[gadj1976]

They've scrapped the name...

Someone in the Marketing Dept will either be getting a pay rise (due to the amount of publicity they've generated) or will be the butt of office jokes for the next 12 months...

http://www.news.com.au/adelaidenow/story/0,22606,26146492-5006301,00.html

Rumours were around yesterday saying the Kraft marketing guys did this for a publicity stunt. If so, it worked.

[Sojourner]

I haven't eaten cheese much for some time - I've been cutting down my fat intake.
No butter either, and definitely no Margarine. If I "butter" anything it will be with the real thing..
Ditto with Vegemite, the real thing or nothing.

Why cut down your fat intake? The Atkins diet - a full fat diet will lose you plenty of weight!

[Psyber]

I haven't eaten cheese much for some time - I've been cutting down my fat intake.
No butter either, and definitely no Margarine. If I "butter" anything it will be with the real thing..
Ditto with Vegemite, the real thing or nothing.

Why cut down your fat intake? The Atkins diet - a full fat diet will lose you plenty of weight!

At other health risks...

[spell_check]

http://www.news.com.au/story/0,27574,26 ... 46,00.html



What's so funny? Well in that particular article you will find an even worse name which was considered:

Wow Chow

[TroyGFC]

my take on the taste is cr ap! and the jar looks like a marmite style. BOO to Kraft!! Buy the name of them Dick Smith!!

[gadj1976]

I wonder if iSnack 2.0 will become as valuable as Duff Beer in 10-20 years.