SANFL Cashing up Sturt and the Port Magpies

[Wedgie]

I have just had a look at the 2008 financials on the PAFC website. It lists "SANFL sun-licence distribution" costs as $334,750.

Where does this $4M figure come from?

Crikey, they have a license for the sun? Must get a lot of day games! he he

The 4 mill comes from revenue at Footy Park that goes directly to the SANFL like advertising, catering, corporate boxes, membership, etc.

[doggies4eva]

I have just had a look at the 2008 financials on the PAFC website. It lists "SANFL sun-licence distribution" costs as $334,750.

Where does this $4M figure come from?

Crikey, they have a license for the sun? Must get a lot of day games! he he

The 4 mill comes from revenue at Footy Park that goes directly to the SANFL like advertising, catering, corporate boxes, membership, etc.

Yeah my typing is not the best - obviously sposed to read sub-licence.

The 4 mill for revenue at Footy Park to the SANFL like advertising, catering, corporate boxes, membership, etc is hardly surprising. The venue owner usually retains that. That was the crunch issue for the Adelaide 36ers - if they went to the Entertainment Centre the venue owner would keep it. They solved the problem by building their own stadium which eventually sent them broke. Maybe Pt Adelaide should consider themselves lucky that they have a high class venue they can use for a fraction of the cost it would take to build their own venue.

[Macca19]

I have just had a look at the 2008 financials on the PAFC website. It lists "SANFL sun-licence distribution" costs as $334,750.

Where does this $4M figure come from?

The end of season dividend has nothing to do with what AAMI Stadium takes on gameday. Its simply an end of year cheque written to the SANFL by Port, regardless of profit or loss of that season. The $4m (as Wedgie has said), comes from the catering, sponsorship, corporate boxes, car parking etc. that the SANFL make on gamedays. Currently, to my knowledge, they take 100% of all these revenues. Ports issue is they want a bigger part of the 0% they currently recieve from running the show. Apparently the figure the SANFL take is over $4 million per year from Port home games.

[Wedgie]

I have just had a look at the 2008 financials on the PAFC website. It lists "SANFL sun-licence distribution" costs as $334,750.

Where does this $4M figure come from?

Crikey, they have a license for the sun? Must get a lot of day games! he he

The 4 mill comes from revenue at Footy Park that goes directly to the SANFL like advertising, catering, corporate boxes, membership, etc.

Yeah my typing is not the best - obviously sposed to read sub-licence.

The 4 mill for revenue at Footy Park to the SANFL like advertising, catering, corporate boxes, membership, etc is hardly surprising. The venue owner usually retains that. That was the crunch issue for the Adelaide 36ers - if they went to the Entertainment Centre the venue owner would keep it. They solved the problem by building their own stadium which eventually sent them broke. Maybe Pt Adelaide should consider themselves lucky that they have a high class venue they can use for a fraction of the cost it would take to build their own venue.

Not a bad point, as you'll see from this thread:
http://www.safooty.net/forum/viewtopic.php?f=11&t=22277 they actually have one of the better deals in the comp per bum on seat and that doesnt take into account the extra 2.5 million that has since been kicked in.

[doggies4eva]

I don't know what Footy Park would be worth in today's dollars but it must be $100M+.

Given that, as owner of this asset, the SANFL is entitled to a reasonable rent. As the venue is almost exclusively used for AFL match (plus 1 SANFL GF a year) it seems reasonable that the rents from the 2 AFL clubs approaches a commercial return on this investment.

[Barto]

The problem with the Power's attendance issue is they keep chopping and changing their stance on whether they are the Port Magpies of old or the new Port Power.

One season they are the Power and everything is planet teal and there the team for all South Australians who want to be part of the revolution.

The next season they go back to the creed and 1870 and all the old history and we're the magpies of old and all that rubbish.

They need to make up their mind, stick with it and run with it for a decent period of time. Just when they started to get a really good following plus attendances and they were becoming more accepted as a team anyone could follow not just Port people, they went and wore the replica Magpie guernsey, which put off alot of people.

I reckon they would've been best served by running with the Port of old stance from day one, rather than try to be more generic. Had they done that, they wouldn't have pissed off any of the traditional supporters. Crowds may have been lower in the first couple of years when they had the odd sell out to non-Showdowns but it would have been worth sticking to their guns.

After 13 seasons in the AFL, there's teenagers who know nothing but two AFL teams and they would have captured those kids as supporters either way with added benefit of being able to market the 1870 image without question.

[Wedgie]

Speaking of, whatever happened to Parkside Phil?

[Barto]

Speaking of, whatever happened to Parkside Phil?

Good question. Very vocal Sturt supporter for a while online and on db.org, then sends me a message one day apologising profusely and saying that he is in fact a Port supporter. Odd.

[Wedgie]

Speaking of, whatever happened to Parkside Phil?

Good question. Very vocal Sturt supporter for a while online and on db.org, then sends me a message one day apologising profusely and saying that he is in fact a Port supporter. Odd.

lol, he was one strange cookie. Seemed a reasonable poster on Footysa despite following Sturt and the Power and then just seemed to lose the plot!

We should have our very own regular 'Where are they now?' for some of the online loons we've lost over the years!

[Dutchy]

I don't know what Footy Park would be worth in today's dollars but it must be $100M+.

$300m

[Dutchy]

How do we go then about attracting those new fans? As mentioned in another thread ( Sheik, I think ) the PAFC do so much work in relation to schools/coaching clinics/planet teal ( dedicated kids membership ) and I feel the work at school/junior level will pay off. Now, when we joined it was expected ( from memory ) that it would take 10-15 years to develop the younger generations to fill the stadium. It clearly is going to take much longer and that plan put in place back in 97 needs to be adhered to, no point backing out now.

I just dont see a quick fix though am. Macca may have appeared a little sarcastic in his "snap of the fingers" comment and Im on his side,what do you suggest the PAFC do to fix this problem over night? It simply isnt possible to.

I can only comment on what I see but at school and the Auskick clinics I see there is very little Power support, out of 60 kids at Auskick last week I saw 3 Port jumpers, Collingwood and Hawthorn jumpers clearly outnumbered them, hell there was even 3 Glenelg jumpers!

From what Ive seen it seems the current administration is doing a pretty good job but they were handed a very sick business, the admin that left it for them have a lot to answer for but unfortuantely wont ever have to explain their actions, what would the chances of the previous CEO James getting another role had he hung around?

[Ronnie]

So is it really rattle the tin time for Sturt and Port Magpies or do they have a way out?

[Sojourner]

So is it really rattle the tin time for Sturt and Port Magpies or do they have a way out?

Both are in financial problems that are quite severe and could well cost them their respective clubs if they cant find a way out of it.

Westies and the Eagles have also recorded losses although the differnece is that they are the first and also due to write downs of assetts, so its a good possibility that they can trade out of these losses.

Sturt and Port dont seem to have much room to move in what they can do, Port have a leased hotel on Port Rd which has a massive amount of local competition and isnt pulling anything remotley like the coin of some of the other SANFL venues. Sturts Barzaar club is not going well either, although the Castle Tavern is going o.k. Yet both clubs are in large debts which it is a real possibility that without the ownership of infrastructure to back them up, one or both of them could well be wound up by thier creditors if they cant trade out of it.

[smac]

And the SANFL keep an obscene amount for themselves - which is the part the AFL clubs want more of a share in. Not the development money. This has been stated about 14 times by the club. Pays to listen sometimes.

Words and actions are often different.

McDonalds are sponsoring junior football leagues to the tune of $10,000 this season. The SANFL have just decided to keep $2,500 of this to cover their expenses of score cards and the like. Expenses they have worn for many years. Coincidence? Perhaps. But I would think it's more than likely the first cash grab of many from junior football.

[Hondo]

The problem with the Power's attendance issue is they keep chopping and changing their stance on whether they are the Port Magpies of old or the new Port Power.

One season they are the Power and everything is planet teal and there the team for all South Australians who want to be part of the revolution.

The next season they go back to the creed and 1870 and all the old history and we're the magpies of old and all that rubbish.

They need to make up their mind, stick with it and run with it for a decent period of time. Just when they started to get a really good following plus attendances and they were becoming more accepted as a team anyone could follow not just Port people, they went and wore the replica Magpie guernsey, which put off alot of people.

I don't think it's as complicated as that as much as non-port people like to blame marketing campaigns over the years. I think it's as simple as:

1 - they lost 10 or so out of 12 games last year - any team's attendance will drop off if that happens. Their performances since the premiership in 2004 have been up and down as compared to the glory days of 2000-2004. Every team has a level of front runners in their supporter base. port, however, are far more susceptible to low attendances from poor form on field because they have a lot of supporters that buy tickets on the day.
2 - attendances across the board seem to be down as games go live against the gate, people get plasma TV's, etc, etc
3 - as Dutchy said, the club doesn't seem to have managed everything very well since 2004

Supporters weren't waking up on game day and deciding not to go because the club couldn't "decide if it's Port Adel or not". They go to see an entertaining, high quality game that the're a good chance to win. Last year, those things hardly ever happened.

The "creed" campaign only started 3 months ago, after these financial problems had started so we have to wait at least 12-24 months before we can assess whether it's working.

If anything, it seems to have all gone backwards in the period since 2004 when they stopped trying to be "port adelaide". Although, as I said, I don't really think creed or no-creed is causing the decline in attendances. Even Crows' crowds are dropping and they don't have any sort of identity crisis!

[purch]

Speaking of, whatever happened to Parkside Phil?

Good question. Very vocal Sturt supporter for a while online and on db.org, then sends me a message one day apologising profusely and saying that he is in fact a Port supporter. Odd.

Hmm..my understanding is that he was Sturt in SANFL and Port in AFL.

Anyway, I can add a few names to the list...

Golden Dynasty/dysentery (Big Phil?) lol
TigerBoss (I'm guessing he's either under another alias or has zipped his lip now)
leyley (I think he's in WA now)
westcoastpanther (Troy on RPH...big poster in the old days...not much since) - and he dubbed me birdseat

It would be nice if those who changed their name from footySA to SA Footy to came clean too> I can tell some but not all

p.s. and who was that lemonparty person..still havent recovered from the poker night at my joint when a few mates made it my screen saver....

[baysman]

whether they are the Port Magpies of old or the new Port Power.

Great point. I have a large section of my family that are Port supporters of old, added some teal to their tails and still call it the ol' Port ? Other friends are....nope...new club, new history...one premiership etc etc.......


Wish someone would set the record straight. If you are Port Adelaide Football Club, you're the Maggies est 1870 etc etc etc. BUT if you want to enter the VFL ( AFL....same thing ), you can't be black and white and call yourselves the Magpies....they'll argue with you like hell over here !

[beenreal]

whether they are the Port Magpies of old or the new Port Power.

Wish someone would set the record straight. If you are Port Adelaide Football Club, you're the Maggies est 1870 etc etc etc. BUT if you want to enter the VFL ( AFL....same thing ), you can't be black and white and call yourselves the Magpies....they'll argue with you like hell over here !

It IS very simple. As a member I was at the club on that cold evening in the mid 90's. As a member I voted to MOVE the Port Adelaide Football Club into the AFL.

The next question was about the SANFL, and as a member I voted to CONTINUE the Magpies in the SANFL.

So we now have 2 distinctly separate clubs, playing in 2 distinctly separate competitions, both with a history dating back to a founding date of 1870.

[Booney]

I thought you had them until your last sentence.

[Ronnie]

whether they are the Port Magpies of old or the new Port Power.

Wish someone would set the record straight. If you are Port Adelaide Football Club, you're the Maggies est 1870 etc etc etc. BUT if you want to enter the VFL ( AFL....same thing ), you can't be black and white and call yourselves the Magpies....they'll argue with you like hell over here !

It IS very simple. As a member I was at the club on that cold evening in the mid 90's. As a member I voted to MOVE the Port Adelaide Football Club into the AFL.

The next question was about the SANFL, and as a member I voted to CONTINUE the Magpies in the SANFL.

So we now have 2 distinctly separate clubs, playing in 2 distinctly separate competitions, both with a history dating back to a founding date of 1870.

So if they are 2 separate clubs which is logical they can't both lay claim to say, the 1980 premiership can they.
The history of that flag either goes with the AFL team which is what you are suggesting or it stays with the new Port Magpies. Not both which is the con they are currently carrrying on with.